PURE FISHING (UK) LTD.
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Next accounts due
2026-09-30 (in 4mo)
Last filed for 2024-12-31
Confirmation statement due
2027-05-13 (in 1y)
Last made up 2026-04-29
Watchouts
None on the register
Cash
£847K
+46.5% vs 2023
Net assets
£149M
-1.6% vs 2023
Employees
81
0% vs 2023
Profit before tax
-£3M
+78.4% vs 2023
Net assets
6-year trend · vs Consumer Discretionary median
Accounts
6-year trend · latest reflected 2024-12-31
| Metric | Trend | 2019-01-01 | 2019-12-31 | 2020-12-31 | 2023-01-01 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|---|
| Turnover | — | £19,508,000 | £17,283,000 | — | £17,018,000 | £17,529,000 | |
| Operating profit | — | -£685,000 | -£1,634,000 | — | -£8,956,000 | -£2,367,000 | |
| Profit before tax | — | -£28,924,000 | £16,066,000 | — | -£11,570,000 | -£2,501,000 | |
| Net profit | — | -£29,703,000 | £16,066,000 | — | -£11,570,000 | -£2,501,000 | |
| Cash | — | £636,000 | £1,133,000 | — | £578,000 | £847,000 | |
| Total assets less current liabilities | — | £81,751,000 | £188,448,000 | — | £245,935,000 | £244,642,000 | |
| Net assets | — | £81,751,000 | £97,817,000 | — | £151,855,000 | £149,354,000 | |
| Equity | £110,860,000 | £81,751,000 | £97,817,000 | £163,425,000 | £151,855,000 | £149,354,000 | |
| Average employees | — | 120 | 102 | — | 81 | 81 | |
| Wages | — | £3,478,000 | £3,417,000 | — | £3,278,000 | £3,221,000 | |
| Directors' remuneration | — | £424,000 | £153,000 | — | £169,000 | £315,000 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Year-on-year
FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31
-
Turnover
+3%
£17,018,000 £17,529,000
-
Cash
+46.5%
£578,000 £847,000
-
Net assets
-1.6%
£151,855,000 £149,354,000
-
Employees
0%
81 81
-
Operating profit
+73.6%
-£8,956,000 -£2,367,000
-
Profit before tax
+78.4%
-£11,570,000 -£2,501,000
-
Wages
-1.7%
£3,278,000 £3,221,000
lowest in 4 filed years
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2019-01-01 | 2019-12-31 | 2020-12-31 | 2023-01-01 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|---|
| Operating margin | — | -3.5% | -9.5% | — | -52.6% | -13.5% | |
| Net margin | — | -152.3% | 93.0% | — | -68.0% | -14.3% | |
| Return on capital employed | — | -0.8% | -0.9% | — | -3.6% | -1.0% | |
| Current ratio | — | — | — | — | 1.25x | 1.15x | |
| Interest cover | — | -0.31x | -0.75x | — | -3.35x | -0.84x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Name history
Renamed 2 times since incorporation
- PURE FISHING (UK) LTD. 2008-12-03 → present
- SHAKESPEARE COMPANY (UK) LIMITED 1989-01-13 → 2008-12-03
- NEEJAM 18 LIMITED 1988-09-21 → 1989-01-13
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Standalone (parent only)
- Auditor
- Armstrong Watson Audit Limited
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“The directors believe that preparing the financial statements on the going concern basis is appropriate due to the continued financial support of the ultimate parent company, Pure Fishing Inc. The directors have received confirmation that the parent company, via its subsidiary undertaking SP PF Cayman Holdings | LP intends to support the Company for at least one year from the date these financial statements are signed.”
Group structure
- PURE FISHING (UK) LTD. · parent
- Pure Fishing Netherlands B.V. 100%
- Pure Fishing Korea Co. Limited 100%
- Pure Fishing Malaysia Sdn. Bhd. 100%
- Pure Fishing Japan Co. Limited 100%
- Pure Fishing Spirit B.V. 100%
- Outdoor Technologies (Canada) ULC 100%
- Pure Fishing Poland Sp. Z.O.O. 100%
- Abu Garcia AB 100%
- Pure Fishing Finland OY 100%
- Abu Garcia Pty Limited 100%
- Pure Fishing (NZ) Limited 100%
- Abu AB 100%
- Pure Fishing Norway AS 100%
- OTG-Cani Denmark A/S 100%
- Pure Fishing Deutschland GmbH 100%
- Pure Fishing Europe SAS 100%
- Hardy & Greys Limited 100%
- Hardy Advanced Composites Limited 100%
- Svendsen Sport A/S 100%
- MIE4 7 Datter ApS 100%
Significant events
- “There have been no significant events affecting the Company since the year end.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
2 active · 32 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| HALL, Ryan | Director | 2025-01-13 | May 1980 | American |
| STYLES, David James | Director | 2024-01-02 | Jan 1969 | British |
Show 32 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| CASEY, Paul | Secretary | 2006-01-01 | 2007-09-25 |
| CRAWFORD, Diana | Secretary | 2000-12-01 | 2005-12-31 |
| HUERTA, Gilbert Alejandro | Secretary | 2013-05-28 | 2014-04-01 |
| MCCONNELL, Susan E | Secretary | — | 2000-12-01 |
| OLIVER, Mark Anthony | Secretary | 2009-03-10 | 2013-05-26 |
| RICHMOND, Anita | Secretary | 2007-09-25 | 2008-10-17 |
| THOMAS, Graham | Secretary | 2008-10-17 | 2009-03-10 |
| QUAYSECO LIMITED | Corporate Secretary | 2014-04-01 | 2017-04-11 |
| ANTHONY, Myron Philip | Director | — | 1996-06-24 |
| CAPPS, John Edward | Director | 2009-04-07 | 2016-04-15 |
| CASEY, Paul | Director | 2006-01-01 | 2008-07-31 |
| CLEFJORD, Kjell Harry | Director | 2019-10-15 | 2024-01-02 |
| CONROY, Thomas Alan | Director | 2024-01-02 | 2024-06-30 |
| DECKER, Brian James, Mr. | Director | 2018-03-14 | 2018-12-21 |
| DOWNING, Stewart John | Director | 2008-07-31 | 2012-12-31 |
| EIBELER, Neil Robert | Director | 2018-12-21 | 2019-01-17 |
| FORESTER, Bernard I | Director | — | 1997-09-19 |
| GARRETT, Stephen George | Director | 2019-10-15 | 2021-06-15 |
| HARTLEY, Ben, Mr. | Director | 2018-03-14 | 2018-12-21 |
| HECKMANN, Richard | Director | 2002-11-01 | 2005-12-31 |
| HENDERSON, John Steven | Director | 2021-06-15 | 2024-12-17 |
| HUNTER, Hugh Vincent | Director | — | 1997-09-19 |
| JAYSON, Kevin Michael | Director | 2018-12-21 | 2024-01-02 |
| MOORE, Gareth | Director | 2018-12-21 | 2024-01-02 |
| OTTIGNON-HARRIS, Grant | Director | 2018-12-21 | 2019-09-16 |
| RANGEL, John | Director | 1997-09-19 | 2007-08-22 |
| RODSTEIN, Richard | Director | 1997-09-19 | 2002-11-01 |
| SANSONE, Richard Todd | Director | 2009-04-07 | 2018-03-14 |
| STREET, Damon Richard | Director | 2007-09-25 | 2012-12-31 |
| THOMAS, Graham | Director | 2008-07-31 | 2010-06-30 |
| THORBURN, Alistair Michael | Director | 2010-06-30 | 2013-12-10 |
| TOMSETT, John Lawrence | Director | — | 2005-12-31 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Pure Fishing Spirit Uk Ltd | Corporate entity | Shares 75–100% | 2018-12-21 | Ceased 2018-12-21 |
| Pure Fishing Spirit Uk Ltd | Corporate entity | Shares 75–100%, Voting 75–100%, Appoints directors | 2016-04-06 | Active |
Filing timeline
Last 20 of 188 total filings
Material constitutional events — rename, articles re-file, resolution
- 2025-04-07 RESOLUTIONS Resolution
- 2025-04-07 MA Memorandum articles
- 2025-03-25 MA Memorandum articles
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-05-01 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-09-29 | AA | accounts | Accounts with accounts type full | |
| 2025-04-29 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-04-07 | RESOLUTIONS | resolution | Resolution | |
| 2025-04-07 | MA | incorporation | Memorandum articles | |
| 2025-03-28 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2025-03-27 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2025-03-25 | MA | incorporation | Memorandum articles | |
| 2025-03-19 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2025-03-19 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2025-01-15 | AP01 | officers | Appoint person director company with name date | |
| 2024-12-20 | TM01 | officers | Termination director company with name termination date | |
| 2024-10-11 | AA | accounts | Accounts with accounts type full | |
| 2024-09-13 | TM01 | officers | Termination director company with name termination date | |
| 2024-05-07 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2024-01-15 | AP01 | officers | Appoint person director company with name date | |
| 2024-01-15 | AP01 | officers | Appoint person director company with name date | |
| 2024-01-15 | TM01 | officers | Termination director company with name termination date | |
| 2024-01-15 | TM01 | officers | Termination director company with name termination date | |
| 2024-01-15 | TM01 | officers | Termination director company with name termination date |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 2
- Capital events
- 0
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.