EMOTIVE (AGENCY) LIMITED
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Next accounts due
2026-09-30 (in 4mo)
Last filed for 2024-12-31
Confirmation statement due
2027-05-21 (in 1y)
Last made up 2026-05-07
Watchouts
None on the register
Cash
£3M
+60.7% highest in 6 filed years
Net assets
£4M
+29.2% highest in 6 filed years
Employees
66
-8.3% vs 2023
Profit before tax
£2M
+80.1% vs 2023
Net assets
10-year trend · vs Industrials median
Accounts
10-year trend · latest reflected 2024-12-31
| Metric | Trend | 2019-01-01 | 2019-12-31 | 2020-12-31 | 2021-01-01 | 2021-12-31 | 2022-01-01 | 2022-12-31 | 2023-01-01 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Turnover | — | — | £5,816,040 | — | £8,226,845 | — | £8,968,405 | — | £9,012,298 | £8,241,301 | |
| Operating profit | — | — | £1,550,985 | — | £2,425,295 | — | £2,292,550 | — | £1,733,199 | £1,426,159 | |
| Profit before tax | — | — | £1,816,397 | — | £2,417,799 | — | £2,276,823 | — | £836,683 | £1,506,722 | |
| Net profit | — | — | — | — | — | — | — | — | £364,260 | £1,044,320 | |
| Cash | — | £315,160 | £925,894 | — | £1,589,944 | — | £403,571 | — | £2,049,548 | £3,293,811 | |
| Total assets less current liabilities | — | £953,308 | £3,163,486 | — | £3,124,574 | — | £3,067,370 | — | £3,169,326 | £3,972,018 | |
| Net assets | — | £943,821 | £1,703,761 | — | £2,611,179 | — | £2,758,109 | — | £3,062,369 | £3,956,689 | |
| Equity | — | £943,821 | £1,703,761 | — | £2,611,179 | — | £2,758,109 | — | £3,062,369 | £3,956,689 | |
| Average employees | — | — | 41 | — | 62 | — | 59 | — | 72 | 66 | |
| Wages | — | — | £2,457,690 | — | £3,388,347 | — | £2,591,166 | — | £3,320,105 | £3,222,609 | |
| Directors' remuneration | — | — | £11,416 | — | £150,742 | — | £152,705 | — | £150,264 | £150,264 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Year-on-year
FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31
-
Turnover
-8.6%
£9,012,298 £8,241,301
-
Cash
+60.7%
£2,049,548 £3,293,811
highest in 6 filed years
-
Net assets
+29.2%
£3,062,369 £3,956,689
highest in 6 filed years
-
Employees
-8.3%
72 66
-
Operating profit
-17.7%
£1,733,199 £1,426,159
lowest in 5 filed years
-
Profit before tax
+80.1%
£836,683 £1,506,722
-
Wages
-2.9%
£3,320,105 £3,222,609
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2019-01-01 | 2019-12-31 | 2020-12-31 | 2021-01-01 | 2021-12-31 | 2022-01-01 | 2022-12-31 | 2023-01-01 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Operating margin | — | — | 26.7% | — | 29.5% | — | 25.6% | — | 19.2% | 17.3% | |
| Net margin | — | — | — | — | — | — | — | — | 4.0% | 12.7% | |
| Return on capital employed | — | — | 49.0% | — | 77.6% | — | 74.7% | — | 54.7% | 35.9% | |
| Current ratio | — | — | — | — | — | — | — | — | 1.82x | 3.07x | |
| Interest cover | — | — | 195.17x | — | 323.55x | — | 145.77x | — | 77.11x | 122.53x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Name history
Renamed 4 times since incorporation
- EMOTIVE (AGENCY) LIMITED 2015-12-10 → present
- SYNAPTIQ LIMITED 2013-06-27 → 2015-12-10
- REPLAY MEDIA LTD 2001-07-12 → 2013-06-27
- MONOPTICA LIMITED 2000-06-07 → 2001-07-12
- NET PLACES LIMITED 1999-05-07 → 2000-06-07
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Standalone (parent only)
- Auditor
- FLB Audit LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“In auditing the financial statements, we have concluded that the director's use of the going concern basis of accounting in the preparation of the financial statements is appropriate. Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the Company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.”
Group structure
- EMOTIVE (AGENCY) LIMITED · parent
- Spink Holdings Limited 100%
- Emotive (Agency) Inc 100%
Significant events
- “Having separated our PR & Advocacy division at the end of 2023”
- “On 31 January 2025, the company declared dividends to shareholders totalling £2,500,000.”
- “The loan write-off relates to amounts owed from a company with common shareholders arising from the sale of Beyond PR (Agency) Limited”
- “During the year, the shares of Beyond PR (Agency) Limited, subsidiary company of Spink Holdings Limited, were sold to a company jointly owned by the ultimate controlling party for the consideration of £1,000,000.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
3 active · 15 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| COOPER, Teresa Ann | Director | 2025-11-01 | Nov 1959 | British |
| EDMONDS, Christopher Thomas | Director | 1999-05-07 | Dec 1969 | British |
| LESTER-SWINDELL, Mark | Director | 2025-11-01 | Sep 1964 | British |
Show 15 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| EDMONDS, Charles John, Doctor | Secretary | 1999-05-26 | 1999-09-01 |
| EDMONDS, Chris | Secretary | 2000-12-12 | 2008-05-08 |
| EDMONDS, Jennifer | Secretary | 2008-02-08 | 2009-03-31 |
| HAMMOND, Juliet Alice | Secretary | 1999-09-01 | 2000-12-12 |
| MORTON, David Reginald | Secretary | 1999-05-07 | 1999-05-26 |
| CHARLESWORTH, Peter Simon | Director | 2013-08-01 | 2016-01-14 |
| CHARLESWORTH, Peter Simon | Director | 2001-10-14 | 2006-07-31 |
| DENNY, Richard William Geoffrey | Director | 1999-11-23 | 2000-03-14 |
| EDWARDS, Martin | Director | 1999-11-18 | 2000-06-16 |
| GAMPER, Michael | Director | 2000-04-27 | 2002-07-15 |
| HAMMOND, Juliet Alice | Director | 1999-09-01 | 2000-11-01 |
| HASTIE, Andrew John | Director | 2013-08-01 | 2014-07-31 |
| MORGAN, Philip Bruce, Dr | Director | 2001-10-14 | 2003-09-24 |
| SODERLAND, Par Ake Johan | Director | 2001-03-08 | 2004-10-27 |
| REPLAY MULTIMEDIA LIMITED | Corporate Director | 2008-03-18 | 2013-08-01 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Mr David Robyn Gordon-Smith | Individual | Significant influence | 2016-05-08 | Ceased 2018-06-19 |
| Emotive Agency (Holdings) Limited | Corporate entity | ownership-of-shares-75-to-100-percent-as-firm, voting-rights-75-to-100-percent-as-firm | 2016-05-08 | Active |
Filing timeline
Last 20 of 142 total filings
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-05-07 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2026-04-29 | PSC05 | persons-with-significant-control | Change to a person with significant control | |
| 2025-11-03 | AP01 | officers | Appoint person director company with name date | |
| 2025-11-03 | AP01 | officers | Appoint person director company with name date | |
| 2025-07-21 | AA | accounts | Accounts with accounts type full | |
| 2025-05-09 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2025-01-17 | CH01 | officers | Change person director company with change date | |
| 2025-01-17 | PSC05 | persons-with-significant-control | Change to a person with significant control | |
| 2025-01-17 | AD01 | address | Change registered office address company with date old address new address | |
| 2024-07-17 | AA | accounts | Accounts with accounts type full | |
| 2024-05-14 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2023-07-28 | AA | accounts | Accounts with accounts type full | |
| 2023-05-16 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2023-05-15 | PSC05 | persons-with-significant-control | Change to a person with significant control | |
| 2023-05-15 | CH01 | officers | Change person director company with change date | |
| 2023-05-15 | AD01 | address | Change registered office address company with date old address new address | |
| 2022-09-12 | AA | accounts | Accounts with accounts type full | |
| 2022-05-23 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2022-05-19 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2021-09-13 | AA | accounts | Accounts with accounts type total exemption full |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 6
- Capital events
- 0
- Officers appointed
- 2
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.