ACCORD MARKETING LIMITED
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Next accounts due
2026-06-29 (in 1mo)
Last filed for 2024-09-30
Confirmation statement due
2026-11-15 (in 6mo)
Last made up 2025-11-01
Watchouts
None on the register
Cash
£2M
+63.2% vs 2023
Net assets
£3M
+64.1% highest in 6 filed years
Employees
69
+1.5% vs 2023
Profit before tax
£1M
+73.9% highest in 6 filed years
Net assets
10-year trend · vs Consumer Discretionary median
Accounts
10-year trend · latest reflected 2024-09-30
| Metric | Trend | 2019-03-31 | 2019-04-01 | 2020-09-30 | 2020-10-01 | 2021-09-30 | 2021-10-01 | 2022-09-30 | 2022-10-01 | 2023-09-30 | 2024-09-30 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Turnover | £38,599,000 | — | £45,093,000 | — | £20,614,000 | — | £31,457,000 | — | £32,027,000 | £28,750,000 | |
| Operating profit | £1,036,000 | — | -£99,000 | — | £262,000 | — | £582,000 | — | £1,107,000 | £1,456,000 | |
| Profit before tax | £1,017,000 | — | -£107,000 | — | £233,000 | — | £494,000 | — | £767,000 | £1,334,000 | |
| Net profit | £782,000 | — | -£218,000 | — | £179,000 | — | £362,000 | — | £601,000 | £998,000 | |
| Cash | £2,489,000 | — | £2,339,000 | — | £3,336,000 | — | £2,390,000 | — | £965,000 | £1,575,000 | |
| Total assets less current liabilities | £1,860,000 | — | £2,065,000 | — | £3,180,000 | — | £2,617,000 | — | £2,736,000 | £3,190,000 | |
| Net assets | £1,305,000 | — | £414,000 | — | £593,000 | — | £955,000 | — | £1,556,000 | £2,554,000 | |
| Equity | £1,305,000 | £1,305,000 | £414,000 | £414,000 | £593,000 | £593,000 | £955,000 | £955,000 | £1,556,000 | £2,554,000 | |
| Average employees | 115 | — | 115 | — | 67 | — | 66 | — | 68 | 69 | |
| Wages | £4,259,000 | — | £5,983,000 | — | £2,455,000 | — | £2,951,000 | — | £3,327,000 | £3,462,000 | |
| Directors' remuneration | £644,000 | — | £1,010,000 | — | £685,000 | — | £818,000 | — | £1,007,000 | £786,000 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Year-on-year
FY2023 → FY2024 · period ending 2024-09-30 vs 2023-09-30
-
Turnover
-10.2%
£32,027,000 £28,750,000
-
Cash
+63.2%
£965,000 £1,575,000
-
Net assets
+64.1%
£1,556,000 £2,554,000
highest in 6 filed years
-
Employees
+1.5%
68 69
-
Operating profit
+31.5%
£1,107,000 £1,456,000
highest in 6 filed years
-
Profit before tax
+73.9%
£767,000 £1,334,000
highest in 6 filed years
-
Wages
+4.1%
£3,327,000 £3,462,000
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2019-03-31 | 2019-04-01 | 2020-09-30 | 2020-10-01 | 2021-09-30 | 2021-10-01 | 2022-09-30 | 2022-10-01 | 2023-09-30 | 2024-09-30 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Operating margin | 2.7% | — | -0.2% | — | 1.3% | — | 1.9% | — | 3.5% | 5.1% | |
| Net margin | 2.0% | — | -0.5% | — | 0.9% | — | 1.2% | — | 1.9% | 3.5% | |
| Return on capital employed | 55.7% | — | -4.8% | — | 8.2% | — | 22.2% | — | 40.5% | 45.6% | |
| Gearing (liabilities / total assets) | — | — | — | — | — | — | — | — | 86.6% | 80.3% | |
| Current ratio | — | — | — | — | — | — | — | — | 1.16x | 1.20x | |
| Interest cover | 47.09x | — | -6.60x | — | 8.45x | — | 6.61x | — | 4.39x | 11.38x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Name history
Renamed 3 times since incorporation
- ACCORD MARKETING LIMITED 2016-04-05 → present
- ACCORD GROUP LIMITED 2007-12-21 → 2016-04-05
- ACCORD HOLDINGS LIMITED 1999-12-15 → 2007-12-21
- LINHAYES TRADING LIMITED 1999-11-09 → 1999-12-15
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Standalone (parent only)
- Auditor
- Sopher + Co LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the Company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.”
Group structure
- ACCORD MARKETING LIMITED · parent
- Conrad Advertising Limited 100%
- Artavia Advertising Limited 100%
- MKH Advertising Limited 100%
- Boyne Publicity Limited 100%
- Senior King Communications Group Limited 100%
- Accord Holdings Limited 100%
- Travelads Limited 100%
- Tourism Publishing Limited 100%
- Ian Wyness Advertising Limited 100%
- Conrad Advertising (North) Limited 100%
- Michael K Howard (Milton Keynes) Limited 100%
- Michael K Howard (Northampton) Limited 100%
- Michael K Howard (Southern) Limited 100%
- Michael K Howard (Thames Valley) Limited 100%
- Netizen Digital Limited 100%
- G&P Advertising Limited 100%
- Gregory Mackenzie & Co Limited 100%
- Media Options Limited 100%
- Intrinsic Media Group Limited 100%
- Senior King Limited 100%
- Senior King Solutions Limited 100%
- Accord Search Limited 100%
- Netizen Limited 100%
- Senior King Interactive Limited 100%
- Senior King Print & Design Limited 100%
- The MMA (UK) Limited 100%
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
6 active · 12 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| CLARK, Peter Charles | Secretary | 1999-12-07 | — | British |
| CLARK, Peter Charles | Director | 1999-12-07 | Apr 1961 | British |
| GEAR, Simon David | Director | 2019-03-19 | Jul 1977 | British |
| PAYNE, Maria Louisa | Director | 2020-10-01 | Mar 1979 | British |
| SITWELL, David Conrad | Director | 1999-12-07 | May 1960 | British |
| WINFIELD, Sally | Director | 2007-10-15 | Jul 1961 | British |
Show 12 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| EDEN SECRETARIES LIMITED | Corporate Secretary | 1999-11-09 | 1999-12-07 |
| CANNON, Daniel Joseph | Director | 2011-02-17 | 2011-07-31 |
| FARAZMAND, Timothy Bahram Neville | Director | 2018-08-01 | 2020-03-16 |
| HARDY, Herbert Charles | Director | 2000-07-01 | 2001-12-21 |
| HOLDER, Stephen | Director | 2010-11-23 | 2012-07-01 |
| JOHN, Mark | Director | 2020-10-10 | 2021-10-31 |
| LOCK, Colin Trevor | Director | 2009-06-03 | 2017-03-31 |
| RYAN, Scot | Director | 2001-04-01 | 2015-03-31 |
| SITWELL, Vincent Lucien | Director | 2004-10-01 | 2020-03-16 |
| TAYLOR, David James | Director | 2019-03-19 | 2024-01-17 |
| WALTON, Robert John | Director | 1999-12-07 | 2013-04-30 |
| GLASSMILL LIMITED | Corporate Director | 1999-11-09 | 1999-12-07 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Conrad Group Holdings Limited | Corporate entity | Shares 75–100%, Voting 75–100% | 2020-03-20 | Active |
| Zitver Holdings Limited | Corporate entity | Shares 75–100%, ownership-of-shares-75-to-100-percent-as-firm, Voting 75–100%, voting-rights-75-to-100-percent-as-firm, Appoints directors, right-to-appoint-and-remove-directors-as-firm | 2020-03-10 | Ceased 2024-02-26 |
| Mr David Conrad Sitwell | Individual | Shares 25–50% | 2016-11-01 | Ceased 2020-03-10 |
Filing timeline
Last 20 of 217 total filings
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-04-07 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2026-03-10 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2026-03-09 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2026-03-06 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2026-03-04 | PSC05 | persons-with-significant-control | Change to a person with significant control | |
| 2026-02-25 | PSC07 | persons-with-significant-control | Cessation of a person with significant control | |
| 2025-11-04 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-06-13 | AA | accounts | Accounts with accounts type full | |
| 2024-11-12 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2024-11-12 | PSC02 | persons-with-significant-control | Notification of a person with significant control | |
| 2024-06-20 | AA | accounts | Accounts with accounts type full | |
| 2024-01-18 | TM01 | officers | Termination director company with name termination date | |
| 2023-11-02 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2023-07-14 | AD01 | address | Change registered office address company with date old address new address | |
| 2023-06-30 | AA | accounts | Accounts with accounts type full | |
| 2023-06-29 | AA01 | accounts | Change account reference date company previous shortened | |
| 2022-11-01 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2022-06-29 | AA | accounts | Accounts with accounts type full | |
| 2022-06-10 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2022-06-10 | MR04 | mortgage | Mortgage satisfy charge full |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 8
- Capital events
- 0
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.