S A DESIGNER PARFUMS LIMITED
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Next accounts due
2026-12-31 (in 7mo)
Last filed for 2025-03-31
Confirmation statement due
2027-04-19 (in 11mo)
Last made up 2026-04-05
Watchouts
None on the register
Cash
£343K
-81.5% lowest in 5 filed years
Net assets
£49M
+11.4% highest in 5 filed years
Employees
105
+10.5% highest in 5 filed years
Profit before tax
£7M
-59.4% vs 2024
Net assets
5-year trend · vs Consumer Discretionary median
Accounts
5-year trend · latest reflected 2025-03-31
| Metric | Trend | 2020-03-31 | 2021-03-31 | 2022-03-31 | 2024-03-31 | 2025-03-31 |
|---|---|---|---|---|---|---|
| Turnover | £94,624,833 | £83,823,388 | £100,684,771 | £127,786,073 | £107,158,642 | |
| Operating profit | £3,312,733 | £7,238,570 | £8,623,391 | £16,460,279 | £6,631,270 | |
| Profit before tax | £2,113,047 | £5,876,425 | £8,443,109 | £16,464,926 | £6,684,003 | |
| Net profit | £1,771,011 | £4,834,835 | £6,442,681 | £12,319,008 | £4,967,564 | |
| Cash | £555,599 | £1,031,754 | £2,097,008 | £1,851,893 | £342,606 | |
| Total assets less current liabilities | £11,676,984 | £16,507,762 | £22,959,483 | £43,637,456 | £48,603,069 | |
| Net assets | £11,647,789 | £16,482,624 | £22,925,305 | £43,593,331 | £48,560,895 | |
| Equity | £11,647,789 | £16,482,624 | £22,925,305 | £43,593,331 | £48,560,895 | |
| Average employees | 91 | 84 | 79 | 95 | 105 | |
| Wages | £3,317,551 | £3,452,082 | £3,500,915 | £4,489,535 | £5,205,428 | |
| Directors' remuneration | — | — | — | £0 | £0 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Year-on-year
FY2024 → FY2025 · period ending 2025-03-31 vs 2024-03-31
-
Turnover
-16.1%
£127,786,073 £107,158,642
-
Cash
-81.5%
£1,851,893 £342,606
lowest in 5 filed years
-
Net assets
+11.4%
£43,593,331 £48,560,895
highest in 5 filed years
-
Employees
+10.5%
95 105
highest in 5 filed years
-
Operating profit
-59.7%
£16,460,279 £6,631,270
-
Profit before tax
-59.4%
£16,464,926 £6,684,003
-
Wages
+15.9%
£4,489,535 £5,205,428
highest in 5 filed years
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2020-03-31 | 2021-03-31 | 2022-03-31 | 2024-03-31 | 2025-03-31 |
|---|---|---|---|---|---|---|
| Operating margin | 3.5% | 8.6% | 8.6% | 12.9% | 6.2% | |
| Net margin | 1.9% | 5.8% | 6.4% | 9.6% | 4.6% | |
| Return on capital employed | 28.4% | 43.8% | 37.6% | 37.7% | 13.6% | |
| Gearing (liabilities / total assets) | — | — | — | 45.5% | 43.6% | |
| Current ratio | — | — | — | 2.13x | 2.29x | |
| Interest cover | — | — | — | 143132.86x | 19.28x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Name history
Renamed 3 times since incorporation
- S A DESIGNER PARFUMS LIMITED 2002-07-14 → present
- DESIGNER PARFUMS LIMITED 2001-11-19 → 2002-07-14
- SMALTO PARFUMS LIMITED 2001-06-12 → 2001-11-19
- WORTHACTION LIMITED 2001-04-11 → 2001-06-12
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Standalone (parent only)
- Auditor
- Cameron & Associates Limited
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“The Company has sufficient working capital and borrowing facilities and, accordingly, the financial statements have been prepared on a going concern basis. The Directors have considered the general uncertain world outlook and increasing pressures of inflation. They have prepared cash forecasts that have been stress tested to ensure that the Company has sufficient resources and are confident of a positive outlook for the Company.”
Group structure
- S A DESIGNER PARFUMS LIMITED · parent
- S A Designer Parfums (Europe) Ltd 100%
Significant events
- “The company has seen a reduction in turnover during the year to £107.2m, down from £127.8m in the previous year.”
- “During the year, the administrative expenses of the business have increase from £17.5m in 2024 to £20.3m in 2025, an increase of £2.8m.”
- “The Company made charitable donations of £44,947 (2024: £Nil).”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
4 active · 6 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| MEHTA, Hitesh Bhogilal | Secretary | 2010-03-12 | — | — |
| ALVAREZ, Santiago | Director | 2025-03-21 | Dec 1969 | Spanish |
| MEHTA, Hitesh Bhogilal | Director | 2012-03-21 | Sep 1956 | British |
| PANTHULA, Krishna Murthy | Director | 2025-03-21 | Aug 1970 | British |
Show 6 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| SHAH, Ramakant Ratilal | Secretary | 2001-05-22 | 2005-02-05 |
| VIDYARTHI, Anil Kumar | Secretary | 2005-01-31 | 2010-03-12 |
| BRITANNIA COMPANY FORMATIONS LIMITED | Corporate Nominee Secretary | 2001-04-11 | 2001-05-22 |
| HILI, Lawrence | Director | 2001-05-22 | 2005-01-31 |
| MEHTA, Dilesh Bhogilal | Director | 2005-01-31 | 2025-03-21 |
| DEANSGATE COMPANY FORMATIONS LIMITED | Corporate Nominee Director | 2001-04-11 | 2001-05-22 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Shaneel Enterprises Ltd | Corporate entity | Shares 75–100%, Voting 75–100%, Appoints directors | 2016-04-06 | Active |
Filing timeline
Last 20 of 86 total filings
Material constitutional events — rename, articles re-file, resolution
- 2025-04-03 MA Memorandum articles
- 2025-04-03 RESOLUTIONS Resolution
- 2025-03-31 CC04 Statement of companys objects
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-04-18 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-11-12 | AA | accounts | Accounts with accounts type full | |
| 2025-04-15 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-04-03 | MA | incorporation | Memorandum articles | |
| 2025-04-03 | RESOLUTIONS | resolution | Resolution | |
| 2025-03-31 | CC04 | change-of-constitution | Statement of companys objects | |
| 2025-03-21 | TM01 | officers | Termination director company with name termination date | |
| 2025-03-21 | AP01 | officers | Appoint person director company with name date | |
| 2025-03-21 | AP01 | officers | Appoint person director company with name date | |
| 2024-10-10 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2024-10-07 | AA | accounts | Accounts with accounts type full | |
| 2024-04-09 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2023-10-30 | AA | accounts | Accounts with accounts type full | |
| 2023-04-06 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2022-09-27 | AA | accounts | Accounts with accounts type full | |
| 2022-04-08 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2021-09-17 | AA | accounts | Accounts with accounts type full | |
| 2021-07-27 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2021-04-14 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2020-11-04 | AA | accounts | Accounts with accounts type full |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 2
- Capital events
- 0
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.