ATTRACTION TICKETS LTD
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Next accounts due
2026-09-30 (in 4mo)
Last filed for 2024-12-31
Confirmation statement due
2026-08-08 (in 3mo)
Last made up 2025-07-25
Watchouts
Cash
£19M
+34.8% highest in 10 filed years
Net assets
£10M
+120.9% highest in 6 filed years
Employees
133
+0.8% highest in 6 filed years
Profit before tax
£6M
+149% highest in 6 filed years
Watchouts
Facts from the Companies House register and the latest accounts — not a rating
-
3 officer resignations in last 12 months
Multiple officers have left the board recently — see the People section for who.
-
1 PSC ceased in last 24 months
Significant control changed hands — see the Ownership section.
Net assets
10-year trend · vs Consumer Discretionary median
Accounts
10-year trend · latest reflected 2024-12-31
| Metric | Trend | 2019-12-31 | 2020-01-01 | 2021-06-30 | 2021-07-01 | 2021-12-31 | 2022-01-01 | 2022-12-31 | 2023-01-01 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Turnover | £15,570,834 | — | £4,237,980 | — | £2,108,749 | — | £20,476,392 | — | £19,417,564 | £19,393,917 | |
| Operating profit | £2,950,708 | — | -£3,554,773 | — | -£700,484 | — | £6,208,552 | — | £3,433,190 | £2,688,307 | |
| Profit before tax | £546,102 | — | -£4,387,825 | — | £552,682 | — | £4,170,849 | — | £2,564,580 | £6,384,767 | |
| Net profit | -£54,625 | — | -£3,351,785 | — | £811,603 | — | £2,955,080 | — | £1,633,027 | £5,429,605 | |
| Cash | £9,686,006 | £9,686,006 | £10,405,694 | £10,405,694 | £10,818,466 | £10,818,466 | £13,224,708 | £13,224,708 | £13,776,818 | £18,572,714 | |
| Total assets less current liabilities | £5,812,809 | — | £5,126,336 | — | £2,680,717 | — | £4,176,061 | — | £4,492,147 | £10,226,651 | |
| Net assets | £5,767,809 | — | £1,969,114 | — | £2,680,717 | — | £4,168,104 | — | £4,474,284 | £9,882,012 | |
| Equity | £5,767,809 | £5,767,809 | £1,969,114 | £1,969,114 | £2,680,717 | £2,680,717 | £4,168,104 | £4,168,104 | £4,474,284 | £9,882,012 | |
| Average employees | 128 | — | 110 | — | 80 | — | 105 | — | 132 | 133 | |
| Wages | £3,832,241 | — | £5,247,548 | — | £1,408,100 | — | £3,721,612 | — | £4,836,073 | £5,959,557 | |
| Directors' remuneration | £374,062 | — | £559,229 | — | £184,118 | — | £458,272 | — | £486,039 | £504,008 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Year-on-year
FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31
-
Turnover
-0.1%
£19,417,564 £19,393,917
-
Cash
+34.8%
£13,776,818 £18,572,714
highest in 10 filed years
-
Net assets
+120.9%
£4,474,284 £9,882,012
highest in 6 filed years
-
Employees
+0.8%
132 133
highest in 6 filed years
-
Operating profit
-21.7%
£3,433,190 £2,688,307
first positive since 2021
-
Profit before tax
+149%
£2,564,580 £6,384,767
highest in 6 filed years
-
Wages
+23.2%
£4,836,073 £5,959,557
highest in 6 filed years
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2019-12-31 | 2020-01-01 | 2021-06-30 | 2021-07-01 | 2021-12-31 | 2022-01-01 | 2022-12-31 | 2023-01-01 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Operating margin | 19.0% | — | -83.9% | — | -33.2% | — | 30.3% | — | 17.7% | 13.9% | |
| Net margin | -0.4% | — | -79.1% | — | 38.5% | — | 14.4% | — | 8.4% | 28.0% | |
| Return on capital employed | 50.8% | — | -69.3% | — | -26.1% | — | 148.7% | — | 76.4% | 26.3% | |
| Current ratio | — | — | — | — | — | — | — | — | 1.16x | 1.49x | |
| Interest cover | — | — | -103.73x | — | -17.03x | — | — | — | — | — |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Name history
Renamed 2 times since incorporation
- ATTRACTION TICKETS LTD 2022-05-12 → present
- ATD TRAVEL SERVICES LIMITED 2004-07-07 → 2022-05-12
- AMERICAN ATTRACTION TICKETS DIRECT LIMITED 2002-03-08 → 2004-07-07
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Standalone (parent only)
- Auditor
- White Hart Associates (London) Limited
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“The directors have prepared budgets, profit and loss forecasts and cashflow forecasts through to 31 December 2025 and based on these, along with current trading, believe that it remains appropriate to prepare the financial statements on a going concern basis.”
Group structure
- ATTRACTION TICKETS LTD · parent
- Top Attraction Tickets (EU) Limited 100%
Significant events
- “A key driver of late-year growth was the long-anticipated announcement on 22 October 2024 of the opening date for Universal's Epic Universe, set for 22 May 2025. In the weeks following this announcement, the Company saw a significant surge in Orlando bookings.”
- “In March 2025, the shareholders completed the sale of 100% of the Company to an Employee Ownership Trust (EOT). This move reflects the Company's strong culture, commitment to long-term sustainability, and belief in the value of shared success.”
- “The Company intends to change its revenue recognition policy in 2025, moving from a cash-based fulfilment model to a bookings and movement basis, with a restatement of 2024 comparatives.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
4 active · 8 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| REYNOLDS, Matthew James | Secretary | 2009-04-01 | — | British |
| BRENDON, Oliver Henry | Director | 2002-03-18 | Mar 1974 | British |
| REYNOLDS, Matthew James | Director | 2019-04-08 | Nov 1979 | British |
| SAMUEL, Thomas Edward | Director | 2019-04-08 | Jun 1976 | British |
Show 8 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| RICHARDS, Jon Michael | Secretary | 2002-03-18 | 2009-04-01 |
| BRIGHTON SECRETARY LIMITED | Corporate Nominee Secretary | 2002-03-08 | 2002-03-11 |
| BRADSHAW, Christopher | Director | 2006-01-01 | 2026-03-25 |
| GAWN, David John | Director | 2012-10-04 | 2015-04-14 |
| JONES, Ashley Charles | Director | 2019-04-08 | 2026-03-25 |
| MOUQUOT, Emilie Louise Fanny | Director | 2025-04-29 | 2026-03-20 |
| WISEMAN, David Charles | Director | 2012-10-04 | 2019-04-08 |
| BRIGHTON DIRECTOR LIMITED | Corporate Nominee Director | 2002-03-08 | 2002-03-11 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| At Trustee Limited | Corporate entity | Shares 75–100%, Voting 75–100%, Appoints directors, significant-influence-or-control-as-trust | 2025-03-24 | Active |
| Mr Oliver Henry Brendon | Individual | Shares 75–100%, Voting 75–100%, Appoints directors | 2016-04-06 | Ceased 2025-03-24 |
Filing timeline
Last 20 of 143 total filings
Material constitutional events — rename, articles re-file, resolution
- 2025-04-28 RESOLUTIONS Resolution
- 2025-04-28 MA Memorandum articles
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-03-25 | TM01 | officers | Termination director company with name termination date | |
| 2026-03-25 | TM01 | officers | Termination director company with name termination date | |
| 2026-03-24 | TM01 | officers | Termination director company with name termination date | |
| 2025-10-17 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2025-10-16 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2025-09-22 | AA | accounts | Accounts with accounts type full | |
| 2025-07-28 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2025-06-27 | PSC02 | persons-with-significant-control | Notification of a person with significant control | |
| 2025-04-29 | PSC07 | persons-with-significant-control | Cessation of a person with significant control | |
| 2025-04-29 | AP01 | officers | Appoint person director company with name date | |
| 2025-04-28 | SH01 | capital | Capital allotment shares | |
| 2025-04-28 | RESOLUTIONS | resolution | Resolution | |
| 2025-04-28 | MA | incorporation | Memorandum articles | |
| 2025-04-28 | SH10 | capital | Capital variation of rights attached to shares | |
| 2025-04-28 | SH08 | capital | Capital name of class of shares | |
| 2025-02-25 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-01-16 | RP04CS01 | confirmation-statement | Second filing of confirmation statement with made up date | |
| 2024-09-30 | AA | accounts | Accounts with accounts type full | |
| 2024-02-13 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2023-09-29 | AA | accounts | Accounts with accounts type full |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 8
- Capital events
- 3
- Officers appointed
- 0
- Officers resigned
- 3
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.