LOVECRAFTS GROUP LIMITED
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Cash
£481k
+13.4% vs 2024
Net assets
-£3.7m
+88.6% highest in 3 filed years
Employees
152
-20% lowest in 3 filed years
Profit before tax
£26m
+226% highest in 3 filed years
Watchouts
Facts from the Companies House register and the latest accounts — not a rating
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Material uncertainty over going concern
In summary, the directors have concluded that the requirement for continued funding from MSQ and other external sources as a path to profitability, represents a material uncertainty which may cast considerable doubt on the Group's ability to continue as a going concern and to realise its assets and discharge its liabilities in the normal course of business. The Board is however confident that there is a reasonable probability of funding being secured, and therefore has a reasonable expectation that the Group will have adequate resources to continue in operational existence for the period at least twelve months from the date of approval of this report.
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Going-concern uncertainty disclosed
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Negative shareholders' funds
Net assets
3-year trend · vs Consumer Discretionary median
Accounts
3-year trend · Δ = latest vs prior filed period · latest reflected 2025-03-31
| Metric | Trend | 2023-03-31 | 2024-03-31 | 2025-03-31 | Δ vs prior |
|---|---|---|---|---|---|
| Turnover | £47,747,587 | £38,083,735 | £24,916,139 | -34.6% | |
| Operating profit | -£8,630,457 | -£7,368,021 | £29,461,143 | +499.9% | |
| Profit before tax | -£13,905,805 | -£20,857,978 | £26,273,020 | +226% | |
| Net profit | -£13,720,031 | -£19,976,419 | £26,250,597 | +231.4% | |
| Cash | £1,948,097 | £424,102 | £480,958 | +13.4% | |
| Total assets less current liabilities | -£9,595,816 | -£28,690,280 | £5,757,706 | +120.1% | |
| Net assets | -£13,765,121 | -£32,864,665 | -£3,747,260 | +88.6% | |
| Equity | -£13,765,121 | — | -£3,747,260 | — | |
| Average employees | 242 | 190 | 152 | -20% | |
| Wages | £9,706,886 | £7,681,835 | £5,301,738 | -31% | |
| Directors' remuneration | £358,114 | £402,689 | £177,868 | -55.8% | |
| Directors' pension contributions | £26,582 | £37,591 | £14,066 | -62.6% | |
| Highest paid director | £256,389 | £250,834 | — | — |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. The Δ column is the change from the prior filed period as a percentage of |prior|; lines a company doesn't report show —. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2023-03-31 | 2024-03-31 | 2025-03-31 |
|---|---|---|---|---|
| Operating margin | -18.1% | -19.3% | 118.2% | |
| Net margin | -28.7% | -52.5% | 105.4% | |
| Return on capital employed | — | — | 511.7% | |
| Gearing (liabilities / total assets) | 181.3% | 343.3% | 138.1% | |
| Current ratio | 0.35x | 0.16x | 1.01x | |
| Interest cover | -1.64x | -0.55x | 9.24x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Name history
Renamed 2 times since incorporation
- LOVECRAFTS GROUP LIMITED 2019-06-17 → present
- LOVECRAFTS COLLECTIVE LIMITED 2015-02-09 → 2019-06-17
- BROADMARGINS LIMITED 2010-03-17 → 2015-02-09
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Consolidated group
- Auditor
- HaysMac LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Material uncertainty disclosed
“In summary, the directors have concluded that the requirement for continued funding from MSQ and other external sources as a path to profitability, represents a material uncertainty which may cast considerable doubt on the Group's ability to continue as a going concern and to realise its assets and discharge its liabilities in the normal course of business. The Board is however confident that there is a reasonable probability of funding being secured, and therefore has a reasonable expectation that the Group will have adequate resources to continue in operational existence for the period at least twelve months from the date of approval of this report.”
Group structure
- LOVECRAFTS GROUP LIMITED · parent
- Lovecrafts Makers Limited 100%
- Lovecrafts Inc 100%
- Lovecrafts Ukraine LLC 100%
- Debbie Bliss Limited 100%
- Valley Fibers Corporation 100%
Significant events
- “The Group was successfully acquired as a going concern by Creative Fiber Holdings Inc., registered in Delaware, on 20 September 2024. As of this date, Creative Fiber Holdings Inc. became the ultimate parent undertaking of the group.”
- “Growth capital, revolving inventory finance and acquisition loan facilities held with Triplepoint Capital LLC were written off and restated to a value of $12,100,000.”
- “The unsecured deeply discounted convertible loan notes and unsecured deeply discounted optionally convertible loan notes were written off totalling £4,184,324.”
- “All share options issued to employees of the Group lapsed in the year.”
- “Share capital in Lovecrafts Group Limited was consolidated into a single share class.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
2 active · 12 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| MARTIN, Jeffrey Thomas | Director | 2024-09-30 | Oct 1978 | American |
| STRAIN, Nicole | Director | 2024-09-30 | Oct 1973 | American |
Show 12 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| BAZALGETTE, Peter Lytton, Sir | Director | 2018-04-05 | 2024-09-30 |
| COCKER, Paul Andrew | Director | 2013-08-19 | 2015-07-23 |
| ESIRI, Mark Leslie Vivian | Director | 2013-08-19 | 2018-04-12 |
| FREEMAN, Cherry Louise | Director | 2013-08-19 | 2019-03-19 |
| GARRETT, Laurence Roy | Director | 2015-07-23 | 2024-09-30 |
| GOODRIDGE, Paul Garnet George | Director | 2022-01-20 | 2022-07-01 |
| GRIFFITH, Edward James | Director | 2010-03-17 | 2024-09-30 |
| PATERSON, Stuart | Director | 2017-04-20 | 2024-09-30 |
| WATERHOUSE, Daniel David | Director | 2014-03-05 | 2024-09-30 |
| WEEDALL, Lynne Marie | Director | 2022-01-20 | 2022-07-01 |
| WHITEOAK, Nigel Andrew | Director | 2013-02-28 | 2024-09-30 |
| WHITEOAK, Nigel Andrew | Director | 2010-03-17 | 2011-03-16 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Scottish Equity Partners Llp | Corporate entity | Shares 25–50%, Voting 25–50% | 2020-12-29 | Ceased 2022-05-23 |
| Edward James Griffith | Individual | Appoints directors | 2016-04-06 | Ceased 2024-09-30 |
Filing timeline
Last 20 of 194 total filings
Material constitutional events — rename, articles re-file, resolution
- 2024-10-19 MA Memorandum articles
- 2024-10-19 RESOLUTIONS Resolution
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-08-12 | AA | accounts | Accounts with accounts type group | |
| 2026-05-27 | DISS40 | gazette | Gazette filings brought up to date | |
| 2026-05-26 | GAZ1 | gazette | Gazette notice compulsory | |
| 2026-03-19 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2025-09-22 | AA | accounts | Accounts with accounts type group | |
| 2025-03-27 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2025-01-16 | AD01 | address | Change registered office address company with date old address new address | |
| 2024-10-19 | MA | incorporation | Memorandum articles | |
| 2024-10-19 | RESOLUTIONS | resolution | Resolution | |
| 2024-10-19 | SH08 | capital | Capital name of class of shares | |
| 2024-10-11 | SH01 | capital | Capital allotment shares | |
| 2024-10-11 | TM01 | officers | Termination director company with name termination date | |
| 2024-10-11 | TM01 | officers | Termination director company with name termination date | |
| 2024-10-11 | TM01 | officers | Termination director company with name termination date | |
| 2024-10-11 | TM01 | officers | Termination director company with name termination date | |
| 2024-10-11 | PSC07 | persons-with-significant-control | Cessation of a person with significant control | |
| 2024-10-11 | PSC08 | persons-with-significant-control | Notification of a person with significant control statement | |
| 2024-10-11 | TM01 | officers | Termination director company with name termination date | |
| 2024-10-11 | TM01 | officers | Termination director company with name termination date | |
| 2024-10-11 | AP01 | officers | Appoint person director company with name date |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 4
- Capital events
- 2
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.