PURE PET FOOD LTD
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Next accounts due
2026-12-31 (in 7mo)
Last filed for 2025-03-31
Confirmation statement due
2026-09-17 (in 4mo)
Last made up 2025-09-03
Watchouts
None on the register
Cash
£5M
+1,398.4% highest in 5 filed years
Net assets
£5M
+216.1% highest in 5 filed years
Employees
96
+50% highest in 5 filed years
Profit before tax
-£557K
+68.2% vs 2024
Net assets
6-year trend · vs Consumer Staples median
Accounts
6-year trend · latest reflected 2025-03-31
| Metric | Trend | 2020-03-31 | 2021-03-31 | 2022-03-31 | 2023-03-31 | 2024-03-31 | 2025-03-31 |
|---|---|---|---|---|---|---|---|
| Turnover | — | — | — | — | £10,618,023 | £21,846,172 | |
| Operating profit | — | — | — | — | -£1,028,941 | -£1,026,703 | |
| Profit before tax | — | — | — | — | -£1,752,230 | -£556,997 | |
| Net profit | — | — | — | — | -£1,752,230 | -£556,997 | |
| Cash | £729,747 | £105,785 | £1,467,482 | — | £312,308 | £4,679,546 | |
| Total assets less current liabilities | £1,115,208 | £379,161 | £2,034,350 | — | -£4,247,823 | £5,038,181 | |
| Net assets | £584,803 | -£150,839 | £1,054,350 | — | -£4,313,098 | £5,006,349 | |
| Equity | £584,803 | -£150,839 | £1,054,350 | — | -£4,313,098 | £5,006,349 | |
| Average employees | 10 | 16 | 35 | — | 64 | 96 | |
| Wages | — | — | — | — | £2,183,376 | £3,843,845 | |
| Directors' remuneration | — | — | — | — | £395,400 | £585,825 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Year-on-year
FY2024 → FY2025 · period ending 2025-03-31 vs 2024-03-31
-
Turnover
+105.7%
£10,618,023 £21,846,172
-
Cash
+1,398.4%
£312,308 £4,679,546
highest in 5 filed years
-
Net assets
+216.1%
-£4,313,098 £5,006,349
highest in 5 filed years
-
Employees
+50%
64 96
highest in 5 filed years
-
Operating profit
+0.2%
-£1,028,941 -£1,026,703
-
Profit before tax
+68.2%
-£1,752,230 -£556,997
-
Wages
+76.1%
£2,183,376 £3,843,845
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2020-03-31 | 2021-03-31 | 2022-03-31 | 2023-03-31 | 2024-03-31 | 2025-03-31 |
|---|---|---|---|---|---|---|---|
| Operating margin | — | — | — | — | -9.7% | -4.7% | |
| Net margin | — | — | — | — | -16.5% | -2.5% | |
| Return on capital employed | — | — | — | — | 24.2% | -20.4% | |
| Current ratio | — | — | — | — | 0.27x | 1.84x | |
| Interest cover | — | — | — | — | -2.19x | -6.48x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Audit & accounting basis
- Accounting basis
- FRS 102
- Auditor
- BHP LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“The company's forecasts and projections for the next twelve months show that the company should be able to continue in operational existence for that period, considering reasonable possible changes in trading performance. ... Based on the factors set out above, the directors believe that it remains appropriate to prepare the financial statements on a going concern basis.”
Significant events
- “During the year, the business secured further growth capital from Felix Capital and Mercia Ventures. The investment has strengthened the balance sheet and provided the resources to support continued growth initiatives.”
- “The company expanded its production site during FY25, alongside the opening of new office headquarters near Leeds to accommodate a growing team.”
- “During the year, the loan notes above were all converted to ordinary share capital.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
7 active · 4 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| COCKROFT, Mathew Ian | Director | 2012-09-03 | Feb 1986 | British |
| CUSCHIERI, Roz | Director | 2023-04-25 | Mar 1967 | British |
| DOYLE, Sarah Jayne | Director | 2020-03-11 | Mar 1974 | British |
| EHA, Daniel Thomas Valdur | Director | 2012-09-03 | Feb 1988 | British |
| HILL, Miles Geoffrey | Director | 2020-03-11 | Jul 1968 | British |
| NUSSENBAUM, Antoine Benjamin | Director | 2024-09-12 | Aug 1981 | French |
| MERCIA FUND MANAGEMENT (NOMINEES) LIMITED | Corporate Director | 2025-09-17 | — | — |
Show 4 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| HOLYLAND, Christopher Jon | Director | 2019-07-10 | 2023-10-10 |
| LAWSON-CLARK, Aaron | Director | 2019-03-27 | 2022-09-23 |
| OOSTHUIZEN, Jan | Director | 2022-12-21 | 2025-09-17 |
| PRITCHARD, Peter | Director | 2015-11-05 | 2019-07-10 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Felix Capital Partners Llp | Corporate entity | voting-rights-25-to-50-percent-as-firm | 2024-09-12 | Active |
| Mercia Fund Management Limited | Corporate entity | Significant influence | 2019-12-23 | Active |
| Nvm Private Equity Llp | Corporate entity | Significant influence | 2019-03-27 | Ceased 2022-12-21 |
| Northern 3 Vct Plc | Corporate entity | Shares 25–50% | 2019-03-27 | Ceased 2022-12-21 |
| Northern 2 Vct Plc | Corporate entity | Significant influence | 2019-03-27 | Ceased 2022-12-21 |
| Northern Venture Trust Plc | Corporate entity | Shares 25–50% | 2019-03-27 | Ceased 2021-04-01 |
| Northern 3 Vct Plc | Corporate entity | Shares 25–50% | 2019-03-27 | Ceased 2021-04-01 |
| Northern 2 Vct Plc | Corporate entity | Shares 25–50% | 2019-03-27 | Ceased 2021-04-01 |
| Northern Venture Trust Plc | Corporate entity | Shares 25–50% | 2019-03-27 | Active |
| Mr Daniel Thomas Valdur Eha | Individual | Shares 25–50%, Voting 25–50% | 2016-04-06 | Ceased 2019-03-27 |
| Mr Matthew Ian Cockroft | Individual | Shares 25–50%, Voting 25–50% | 2016-04-06 | Ceased 2019-03-27 |
| Pets At Home Limited | Corporate entity | Significant influence | 2016-04-06 | Ceased 2019-03-27 |
Filing timeline
Last 20 of 121 total filings
Material constitutional events — rename, articles re-file, resolution
- 2026-05-11 MA Memorandum articles
- 2026-05-11 RESOLUTIONS Resolution
- 2025-05-08 MA Memorandum articles
- 2025-05-08 RESOLUTIONS Resolution
- 2024-11-02 MA Memorandum articles
- 2024-11-02 RESOLUTIONS Resolution
- 2024-11-02 RESOLUTIONS Resolution
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-05-11 | MA | incorporation | Memorandum articles | |
| 2026-05-11 | RESOLUTIONS | resolution | Resolution | |
| 2025-09-18 | AP02 | officers | Appoint corporate director company with name date | |
| 2025-09-18 | TM01 | officers | Termination director company with name termination date | |
| 2025-09-17 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2025-09-17 | PSC02 | persons-with-significant-control | Notification of a person with significant control | |
| 2025-07-07 | AA | accounts | Accounts with accounts type full | |
| 2025-06-16 | SH01 | capital | Capital allotment shares | |
| 2025-05-08 | MA | incorporation | Memorandum articles | |
| 2025-05-08 | RESOLUTIONS | resolution | Resolution | |
| 2025-04-09 | CH01 | officers | Change person director company with change date | |
| 2025-04-08 | CH01 | officers | Change person director company with change date | |
| 2025-02-17 | AP01 | officers | Appoint person director company with name date | |
| 2024-12-19 | AA | accounts | Accounts with accounts type total exemption full | |
| 2024-11-06 | SH02 | capital | Capital alter shares subdivision | |
| 2024-11-02 | MA | incorporation | Memorandum articles | |
| 2024-11-02 | RESOLUTIONS | resolution | Resolution | |
| 2024-11-02 | RESOLUTIONS | resolution | Resolution | |
| 2024-10-31 | SH10 | capital | Capital variation of rights attached to shares | |
| 2024-10-31 | SH08 | capital | Capital name of class of shares |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 10
- Capital events
- 4
- Officers appointed
- 1
- Officers resigned
- 1
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.