COVENTRY ARENA RETAIL LIMITED
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Cash
£697K
Latest balance sheet
Net assets
-£11M
lowest in 3 filed years
Employees
421
highest in 3 filed years
Profit before tax
-£3.9M
Period ending 2025-04-27
Watchouts
Facts from the Companies House register and the latest accounts — not a rating
-
1 PSC ceased in last 24 months
Significant control changed hands — see the Ownership section.
-
Negative shareholders' funds
Net assets
3-year trend · vs Consumer Discretionary median
Accounts
3-year trend · Δ = latest vs prior filed period · latest reflected 2025-04-27
| Metric | Trend | 2023-04-30 | 2024-04-28 | 2025-04-27 | Δ vs prior |
|---|---|---|---|---|---|
| Turnover | £5,627,719 | £17,165,266 | £20,710,127 | — | |
| Operating profit | -£3,939,784 | -£3,316,243 | -£3,863,938 | — | |
| Profit before tax | -£4,052,284 | -£3,541,243 | -£3,863,938 | — | |
| Net profit | -£4,052,284 | -£3,541,243 | -£3,863,938 | — | |
| Cash | £943,760 | £501,526 | £697,261 | — | |
| Total assets less current liabilities | -£4,052,184 | -£7,593,427 | -£11,457,365 | — | |
| Net assets | -£4,052,184 | -£7,593,427 | -£11,457,365 | — | |
| Equity | -£4,052,184 | -£7,593,427 | -£11,457,365 | — | |
| Average employees | 145 | 387 | 421 | — | |
| Wages | £2,864,980 | £6,688,190 | £7,343,535 | — | |
| Directors' remuneration | — | — | — | — |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. The Δ column is the change from the prior filed period as a percentage of |prior|; lines a company doesn't report show —. Year-on-year comparison hidden: this filing covers about 12 months versus 12 months prior. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2023-04-30 | 2024-04-28 | 2025-04-27 |
|---|---|---|---|---|
| Operating margin | -70.0% | -19.3% | -18.7% | |
| Net margin | -72.0% | -20.6% | -18.7% | |
| Current ratio | 0.56x | 0.28x | 0.23x | |
| Interest cover | -35.02x | -14.74x | — |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Name history
Renamed 1 time since incorporation
- COVENTRY ARENA RETAIL LIMITED 2023-02-08 → present
- SDI (RETAIL CO 10) LIMITED 2018-11-21 → 2023-02-08
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Standalone (parent only)
- Auditor
- Cooper Parry Group Limited
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“At the time of approving the financial statements, the directors have a reasonable expectation that the company has adequate resources to continue in operational existence for the foreseeable future. Thus the directors continue to adopt the going concern basis of accounting in preparing the financial statements.”
Significant events
- “Post year end, the Company underwent a change in ownership, transferring from Sportsdirect.com Retail Limited to Covcityco Limited. The Company now sits under the same ownership as its principal licensee, Coventry City Football Club. The recent promotion of Coventry City Football Club to the Premier League is anticipated to further enhance growth opportunities for the Company. The Company has been released from its previous intercompany funding arrangements with Frasers Group plc, including the waiver of £8,120,610 of intercompany balances recognised after the reporting date. This will be replaced with funding via the new group structure.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
1 active · 6 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| KING, Douglas Richard John | Director | 2025-08-23 | Jan 1967 | British |
Show 6 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| OLSEN, Cameron John | Secretary | 2018-11-21 | 2019-07-01 |
| PIPER, Thomas James | Secretary | 2019-07-01 | 2022-07-28 |
| ADEGOKE, Adedotun Ademola | Director | 2018-11-21 | 2024-12-05 |
| DICK, Alastair Peter Orford | Director | 2019-03-14 | 2025-08-23 |
| MOORE, Adam Lee | Director | 2024-12-05 | 2025-08-23 |
| STOCKTON, Rachel Isabel Lilian | Director | 2018-11-21 | 2019-03-14 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Covcityco Ltd | Corporate entity | Shares 75–100%, Voting 75–100%, Appoints directors | 2025-08-23 | Active |
| Sportsdirect.Com Retail Limited | Corporate entity | Shares 75–100% (as firm), Voting 75–100% (as firm) | 2018-11-21 | Ceased 2025-08-23 |
Filing timeline
Last 20 of 39 total filings
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-05-27 | PSC05 | persons-with-significant-control | Change to a person with significant control | |
| 2026-05-27 | AA01 | accounts | Change account reference date company current extended | |
| 2026-05-26 | AD01 | address | Change registered office address company with date old address new address | |
| 2026-05-09 | AA | accounts | Accounts with accounts type full | |
| 2025-12-15 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2025-08-27 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2025-08-26 | PSC02 | persons-with-significant-control | Notification of a person with significant control | |
| 2025-08-26 | PSC07 | persons-with-significant-control | Cessation of a person with significant control | |
| 2025-08-26 | AD01 | address | Change registered office address company with date old address new address | |
| 2025-08-26 | TM01 | officers | Termination director company with name termination date | |
| 2025-08-26 | TM01 | officers | Termination director company with name termination date | |
| 2025-08-26 | AP01 | officers | Appoint person director company with name date | |
| 2025-05-09 | AA | accounts | Accounts with accounts type full | |
| 2025-04-29 | AA01 | accounts | Change account reference date company current shortened | |
| 2024-12-23 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2024-12-16 | AP01 | officers | Appoint person director company with name date | |
| 2024-12-16 | TM01 | officers | Termination director company with name termination date | |
| 2024-05-04 | AA | accounts | Accounts with accounts type full | |
| 2024-04-25 | AA01 | accounts | Change account reference date company previous extended | |
| 2023-12-18 | CS01 | confirmation-statement | Confirmation statement with no updates |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 12
- Capital events
- 0
- Officers appointed
- 1
- Officers resigned
- 2
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.