BLEACH LONDON HOLDINGS LIMITED
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Next accounts due
2026-09-29 (in 4mo)
Last filed for 2024-12-31
Confirmation statement due
2026-05-16
Overdue
Watchouts
Cash
£125K
+156.2% vs 2023
Net assets
-£2M
-20.2% lowest in 4 filed years
Employees
26
-23.5% vs 2023
Profit before tax
-£370K
+86.4% vs 2023
Watchouts
Facts from the Companies House register and the latest accounts — not a rating
-
Confirmation statement overdue
Due 2026-05-16.
Net assets
9-year trend · vs Industrials median
Accounts
9-year trend · latest reflected 2024-12-31
| Metric | Trend | 2019-01-01 | 2019-12-31 | 2020-01-01 | 2020-12-31 | 2021-01-01 | 2021-12-31 | 2022-12-31 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|---|---|---|---|
| Turnover | — | — | — | — | — | — | — | £8,531,743 | £10,189,183 | |
| Operating profit | — | — | — | — | — | — | — | -£2,317,581 | -£238,935 | |
| Profit before tax | — | — | — | — | — | — | — | -£2,729,746 | -£370,295 | |
| Net profit | — | -£118,084 | — | -£58,452 | — | — | — | -£2,732,070 | -£374,598 | |
| Cash | — | — | — | — | — | — | — | £48,723 | £124,830 | |
| Total assets less current liabilities | — | £5,352,741 | — | £6,794,289 | — | — | — | -£286,113 | £1,492,773 | |
| Net assets | — | £5,352,741 | — | £6,794,289 | — | — | — | -£1,661,113 | -£1,996,766 | |
| Equity | £5,468,825 | £5,352,741 | £5,352,741 | £6,794,289 | £6,794,289 | -£8,855,753 | -£14,130,887 | -£1,661,113 | -£1,996,766 | |
| Average employees | — | 6 | — | 34 | — | — | — | 34 | 26 | |
| Wages | — | — | — | — | — | — | — | — | — | |
| Directors' remuneration | — | — | — | — | — | — | — | £444,207 | £527,038 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Year-on-year
FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31
-
Turnover
+19.4%
£8,531,743 £10,189,183
-
Cash
+156.2%
£48,723 £124,830
-
Net assets
-20.2%
-£1,661,113 -£1,996,766
lowest in 4 filed years
-
Employees
-23.5%
34 26
-
Operating profit
+89.7%
-£2,317,581 -£238,935
-
Profit before tax
+86.4%
-£2,729,746 -£370,295
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2019-01-01 | 2019-12-31 | 2020-01-01 | 2020-12-31 | 2021-01-01 | 2021-12-31 | 2022-12-31 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|---|---|---|---|
| Operating margin | — | — | — | — | — | — | — | -27.2% | -2.3% | |
| Net margin | — | — | — | — | — | — | — | -32.0% | -3.7% | |
| Return on capital employed | — | — | — | — | — | — | — | 810.0% | -16.0% | |
| Current ratio | — | — | — | — | — | — | — | 0.92x | 1.25x | |
| Interest cover | — | — | — | — | — | — | — | -5.62x | -1.81x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Audit & accounting basis
- Accounting basis
- FRS 102 §1A
- Reporting scope
- Consolidated group
- Abridged
- Yes — abridged accounts (limited disclosure)
- Auditor
- Gravita II LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“Given the above, while the Group has made a loss in the year, the significantly improved year on year financial position and growth in the brand, along with the continued support of its new Parent company give the directors a reasonable expectation that the Group has adequate resources to continue in operational existence for the foreseeable future. This the directors continue to adopt the going concern basis of accounting in preparing the financial statements.”
Group structure
- BLEACH LONDON HOLDINGS LIMITED · parent
- Bleach Products Limited
Significant events
- “Exceptional items include non-recurring legal and payroll costs and the forgiveness of loan principal that were all incurred as part of the restructuring in the year.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
4 active · 8 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| BROWNSELL, Alexandra | Director | 2019-05-03 | Nov 1987 | British |
| KEUNE, Eelco | Director | 2024-06-27 | May 1973 | Dutch |
| O'NEIL, Tara | Director | 2022-08-23 | May 1978 | Irish |
| VAN DE POL, Wouter Jan | Director | 2024-06-27 | May 1986 | Dutch |
Show 8 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| BLIN, Gregory David | Director | 2019-12-13 | 2024-06-27 |
| CAMPBELL, Samantha Jo | Director | 2019-05-03 | 2022-08-23 |
| JAGGER, Georgia May | Director | 2019-10-15 | 2024-06-27 |
| JUVIN, Thomas | Director | 2021-09-20 | 2022-07-23 |
| SEAGER, Joseph | Director | 2022-08-23 | 2024-06-27 |
| STERN, David | Director | 2021-03-22 | 2022-12-05 |
| TOWNSEND, Amelia Oriana Fowell | Director | 2019-10-15 | 2021-09-20 |
| ZUSSMAN, Simon | Director | 2019-10-15 | 2021-03-19 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Mr George Keune | Individual | Shares 50–75%, Voting 50–75%, Appoints directors | 2024-06-27 | Active |
| Mrs Samantha Jo Campbell | Individual | Shares 25–50%, Voting 25–50% | 2019-05-03 | Ceased 2019-12-13 |
| Miss Alexandra Brownsell | Individual | Shares 25–50%, Voting 25–50% | 2019-05-03 | Ceased 2019-12-13 |
Filing timeline
Last 20 of 90 total filings
Material constitutional events — rename, articles re-file, resolution
- 2025-07-04 MA Memorandum articles
- 2025-07-04 RESOLUTIONS Resolution
- 2024-07-01 MA Memorandum articles
- 2024-07-01 RESOLUTIONS Resolution
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2025-09-29 | AA | accounts | Accounts with accounts type group | |
| 2025-08-01 | AD01 | address | Change registered office address company with date old address new address | |
| 2025-07-04 | MA | incorporation | Memorandum articles | |
| 2025-07-04 | RESOLUTIONS | resolution | Resolution | |
| 2025-07-04 | SH01 | capital | Capital allotment shares | |
| 2025-07-04 | SH08 | capital | Capital name of class of shares | |
| 2025-05-12 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2024-12-27 | AA | accounts | Accounts with accounts type group | |
| 2024-07-15 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2024-07-15 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2024-07-09 | PSC04 | persons-with-significant-control | Change to a person with significant control | |
| 2024-07-05 | AP01 | officers | Appoint person director company with name date | |
| 2024-07-05 | AP01 | officers | Appoint person director company with name date | |
| 2024-07-05 | TM01 | officers | Termination director company with name termination date | |
| 2024-07-05 | TM01 | officers | Termination director company with name termination date | |
| 2024-07-05 | TM01 | officers | Termination director company with name termination date | |
| 2024-07-05 | PSC01 | persons-with-significant-control | Notification of a person with significant control | |
| 2024-07-05 | PSC09 | persons-with-significant-control | Withdrawal of a person with significant control statement | |
| 2024-07-01 | MA | incorporation | Memorandum articles | |
| 2024-07-01 | RESOLUTIONS | resolution | Resolution |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 7
- Capital events
- 2
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.