Get an alert when HEROES TECHNOLOGY LTD files next

Leroy will email you the moment a new filing lands at Companies House — one short note per filing, nothing else.

Free · confirmation link first · unsubscribe in one click

Next accounts due

2026-09-30 (in 4mo)

Last filed for 2024-12-31

Confirmation statement due

2027-05-06 (in 1y)

Last made up 2026-04-22

Watchouts

1 item

Cash

£4M

-10.5% lowest in 3 filed years

Net assets

-£30M

-93.7% lowest in 3 filed years

Employees

102

-15% vs 2023

Profit before tax

-£21M

+47.1% vs 2023

Watchouts

Facts from the Companies House register and the latest accounts — not a rating

Accounts

3-year trend · latest reflected 2024-12-31

Metric Trend 2021-05-312023-12-312024-12-31
Turnover £78,635,000£98,473,000
Operating profit -£34,902,000-£11,537,000
Profit before tax -£39,498,000-£20,900,000
Net profit -£33,118,000-£19,337,000
Cash £9,547,721£4,774,000£4,273,000
Total assets less current liabilities £16,240,142-£9,138,000£47,335,000
Net assets £7,271,954-£15,651,000-£30,321,000
Equity £7,271,954-£15,651,000-£30,321,000
Average employees 16120102
Wages £7,906,000£8,792,000
Directors' remuneration £483,000£530,000

Values shown as filed in the company's annual accounts. indicates the figure wasn't present under that line item in that period. About these numbers

Year-on-year

FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31

Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers

Ratios

Computed from the line items above — sparklines read oldest → newest

Ratio Trend 2021-05-312023-12-312024-12-31
Operating margin -44.4%-11.7%
Net margin -42.1%-19.6%
Return on capital employed 381.9%-24.4%
Gearing (liabilities / total assets) 122.2%153.3%
Current ratio 0.34x2.71x
Interest cover -4.16x-1.23x

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Audit & accounting basis

Accounting basis
IFRS
Reporting scope
Consolidated group
Auditor
BDO LLP
Audit opinion
Unqualified (clean)
Going concern
Material uncertainty disclosed

“We draw attention to note 2 to the financial statements, which indicates that the Group's senior debt facility is contractually due for repayment in June 2027. The Group does not currently have sufficient cash resources to settle the loan in full at the repayment date, and at the date of approval of these financial statements, no alternative committed refinancing arrangements have been secured.”

Group structure

  1. HEROES TECHNOLOGY LTD · parent
    1. Onco Group Limited 100% · England · E-commerce retail business
    2. KG Physio Ltd 100% · England · E-commerce retail business
    3. Davaon Limited 100% · England · E-commerce retail business
    4. Boba Inc. 100% · USA · E-commerce retail business
    5. Heroes Iberia SLU 100% · Spain · Support services
    6. Heroes Technology (US) LLC 100% · USA · E-commerce retail business
    7. Heroes Growth GmbH 100% · Germany · Dormant
    8. Heroes Retail Ltd 100% · England · Dormant
    9. Tutti Frutti Direct Holdings Ltd 100% · England · Holding company
    10. Tutti Frutti Direct Limited 100% · England · Wholesaler
    11. Tutti Bambini (Xiamen) Ltd 100% · China · E-commerce retail business

Significant events

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

People

2 active · 11 resigned

Name Role Appointed Born Nationality
KUFRIN, Brandon Matthew Director 2024-07-03 Sep 1981 British
MILLER, Duncan Scott Director 2026-02-04 Aug 1964 British
Show 11 resigned officers
Name Role Appointed Resigned
ZUCKER, Alastair James Secretary 2021-04-14 2023-11-16
BRUNI, Alessio Director 2020-05-26 2024-07-03
BRUNI, Giancarlo Director 2023-07-14 2024-07-03
BRUNI, Riccardo Director 2020-05-26 2024-07-03
CIRILLO, Riccardo Director 2023-07-14 2024-07-03
GEIST III, William Carroll Director 2023-04-18 2024-07-03
LIBBY, William Director 2022-02-11 2023-04-18
MAIFREDI, Cesare Director 2020-11-03 2024-07-03
PATEL, Karan Shiv Director 2020-11-03 2024-07-03
PIKE, Nicholas John Director 2024-02-08 2024-07-03
SHARMA-BURFORD, Neil Kamal Director 2025-11-28 2026-02-05

Ownership

Persons with significant control

Name Kind Nature of control Notified Status
Htl Holdco Limited Corporate entity Shares 75–100%, Voting 75–100%, Appoints directors 2024-07-03 Active
Mr. Alessio Bruni Individual Shares 25–50%, Voting 25–50%, Appoints directors 2020-05-26 Ceased 2020-10-31
Mr Riccardo Bruni Individual Shares 25–50%, Voting 25–50%, Appoints directors 2020-05-26 Ceased 2020-10-31

Filing timeline

Last 20 of 76 total filings

Material constitutional events — rename, articles re-file, resolution

  • 2024-11-11 RESOLUTIONS Resolution
  • 2024-11-11 MA Memorandum articles
  • 2024-11-11 RESOLUTIONS Resolution
Date Type Category Description
2026-05-04 AA accounts Accounts with accounts type group
2026-05-01 CS01 confirmation-statement Confirmation statement with updates PDF
2026-02-12 TM01 officers Termination director company with name termination date PDF
2026-02-04 AP01 officers Appoint person director company with name date PDF
2025-12-11 AP01 officers Appoint person director company with name date PDF
2025-10-23 AD01 address Change registered office address company with date old address new address PDF
2025-07-09 MR01 mortgage Mortgage create with deed with charge number charge creation date PDF
2025-05-07 CS01 confirmation-statement Confirmation statement with updates PDF
2025-04-08 AA accounts Accounts with accounts type group
2024-11-11 RESOLUTIONS resolution Resolution
2024-11-11 MA incorporation Memorandum articles
2024-11-11 RESOLUTIONS resolution Resolution
2024-11-04 SH08 capital Capital name of class of shares
2024-11-03 SH10 capital Capital variation of rights attached to shares
2024-07-10 PSC02 persons-with-significant-control Notification of a person with significant control PDF
2024-07-10 PSC09 persons-with-significant-control Withdrawal of a person with significant control statement PDF
2024-07-09 TM01 officers Termination director company with name termination date PDF
2024-07-09 TM01 officers Termination director company with name termination date PDF
2024-07-09 TM01 officers Termination director company with name termination date PDF
2024-07-09 TM01 officers Termination director company with name termination date PDF

Public-record activity

Raw counts from Companies House — last 12–24 months

Filings
8

last 12 months

Capital events
2

last 24 months

Officers appointed
1

last 12 months

Officers resigned
1

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

Official Companies House page