AMBASSADOR CRUISE LINE LIMITED
Backed by Njord Partners, the private company operates a British cruise line offering adult-focused, no-fly voyages from regional UK ports to international destinations.
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Cash
£8.5M
+43.8% vs 2024
Net assets
-£3M
+0.9% vs 2024
Employees
95
+26.7% highest in 4 filed years
Profit before tax
£44K
+100.1% highest in 4 filed years
Watchouts
Facts from the Companies House register and the latest accounts — not a rating
-
Negative shareholders' funds
Net assets
4-year trend · vs Consumer Discretionary median
Accounts
4-year trend · Δ = latest vs prior filed period · latest reflected 2025-03-31
| Metric | Trend | 2022-03-31 | 2023-03-31 | 2024-03-31 | 2025-03-31 | Δ vs prior |
|---|---|---|---|---|---|---|
| Turnover | £2,728 | £59,376,594 | £98,186,004 | £139,291,554 | +41.9% | |
| Operating profit | -£7,597,165 | -£2,716,878 | -£30,371,288 | £950,190 | +103.1% | |
| Profit before tax | -£7,597,233 | -£2,716,878 | -£30,749,588 | £44,492 | +100.1% | |
| Net profit | -£7,597,233 | -£2,716,878 | -£30,767,829 | £26,301 | +100.1% | |
| Cash | £1,903,640 | £13,507,320 | £5,899,756 | £8,486,198 | +43.8% | |
| Total assets less current liabilities | £2,857,369 | £7,980,819 | £4,499,189 | -£2,892,124 | -164.3% | |
| Net assets | £2,857,369 | £7,980,819 | -£2,984,984 | -£2,958,683 | +0.9% | |
| Equity | £2,857,369 | £7,980,819 | -£2,984,984 | -£2,958,683 | +0.9% | |
| Average employees | 33 | 53 | 75 | 95 | +26.7% | |
| Wages | £3,238,202 | £4,551,125 | £4,615,876 | £5,674,503 | +22.9% | |
| Directors' remuneration | £1,367,295 | £1,964,627 | £1,418,518 | £1,724,843 | +21.6% |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. The Δ column is the change from the prior filed period as a percentage of |prior|; lines a company doesn't report show —. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2022-03-31 | 2023-03-31 | 2024-03-31 | 2025-03-31 |
|---|---|---|---|---|---|
| Operating margin | — | -4.6% | -30.9% | 0.7% | |
| Net margin | — | -4.6% | -31.3% | 0.0% | |
| Return on capital employed | -265.9% | -34.0% | -675.0% | — | |
| Gearing (liabilities / total assets) | — | — | 109.1% | 107.8% | |
| Current ratio | — | 1.41x | 1.12x | 0.89x | |
| Interest cover | — | — | -77.13x | 0.84x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Margin ratios are hidden where reported turnover is too small relative to profit to yield a meaningful figure — typical of holding companies whose income is mostly subsidiary dividends rather than trading revenue. Sector-distribution context coming next.
Name history
Renamed 1 time since incorporation
- AMBASSADOR CRUISE LINE LIMITED 2021-05-14 → present
- ACL OPERATING COMPANY LIMITED 2021-04-09 → 2021-05-14
Audit & accounting basis
- Accounting basis
- IFRS
- Reporting scope
- Standalone (parent only)
- Auditor
- Xeinadin Audit Limited
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“The Company meets its working capital requirements through support from group companies and long-term financing arrangements. Having considered this, the directors are confident that the Company will continue to receive support from its ultimate parent, Channel Holdco Limited, for a period of at least twelve months from the signing of the financial statements. On this basis the directors consider it appropriate to prepare the financial statements on a going concern basis.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
4 active · 4 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| MONTGOMERY, Fraser Stewart | Director | 2023-10-17 | May 1970 | British |
| NARDINI, Gordon John Nardino | Director | 2021-11-16 | Feb 1973 | British |
| VERHOUNIG, Christian | Director | 2021-04-09 | Jul 1977 | Austrian |
| WEEKS, Simon Mark | Director | 2021-04-09 | Jan 1963 | British |
Show 4 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| COATES, Christopher | Director | 2021-04-09 | 2022-06-01 |
| DURSTON, Thomas John Angus | Director | 2021-04-20 | 2022-06-28 |
| GARDNER, Philip Mark | Director | 2022-04-06 | 2024-04-18 |
| SEEGER, Matthias Alexander, Mr. | Director | 2022-04-06 | 2023-09-19 |
Ownership
Persons with significant control
Filing timeline
Last 20 of 32 total filings
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-03-25 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-12-08 | AA | accounts | Accounts with accounts type full | |
| 2025-05-19 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2024-12-11 | AA | accounts | Accounts with accounts type full | |
| 2024-04-22 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2024-04-19 | TM01 | officers | Termination director company with name termination date | |
| 2024-04-05 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2024-04-04 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2024-02-23 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2024-02-23 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2024-02-23 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2023-12-13 | AA | accounts | Accounts with accounts type full | |
| 2023-10-19 | AP01 | officers | Appoint person director company with name date | |
| 2023-10-12 | TM01 | officers | Termination director company with name termination date | |
| 2023-10-12 | SH01 | capital | Capital allotment shares | |
| 2023-09-05 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2023-05-04 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2023-05-03 | SH01 | capital | Capital allotment shares | |
| 2023-01-04 | AA | accounts | Accounts with accounts type small | |
| 2022-11-09 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 2
- Capital events
- 0
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.