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Next accounts due

2026-09-30 (in 4mo)

Last filed for 2024-12-31

Confirmation statement due

2026-06-09 (in 1mo)

Last made up 2025-05-26

Watchouts

1 item

Cash

£45K

Latest balance sheet

Net assets

-£74M

lowest in 3 filed years

Employees

297

Average over period

Profit before tax

-£11M

Period ending 2024-12-31

Watchouts

Facts from the Companies House register and the latest accounts — not a rating

Accounts

3-year trend · latest reflected 2024-12-31

Metric Trend 2022-10-312023-12-312024-12-31
Turnover £45,459,780£51,589,509
Operating profit -£8,558,792-£10,924,556
Profit before tax -£7,627,807-£10,667,834
Net profit -£10,145,334-£9,756,629
Cash £4,351,826£44,956
Total assets less current liabilities £2,093,568-£7,852,684
Net assets £1-£64,383,355-£74,139,984
Equity £1-£64,383,355-£74,139,984
Average employees 293297
Wages £22,299,218£20,993,210
Directors' remuneration £932,434£478,649

Values shown as filed in the company's annual accounts. indicates the figure wasn't present under that line item in that period. About these numbers

Year-on-year

FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31

Year-on-year comparison hidden: this filing covers about 12 months versus 14 months prior.

Ratios

Computed from the line items above — sparklines read oldest → newest

Ratio Trend 2022-10-312023-12-312024-12-31
Operating margin -18.8%-21.2%
Net margin -22.3%-18.9%
Return on capital employed -408.8%139.1%
Gearing (liabilities / total assets) 192.7%209.9%
Current ratio 0.48x0.46x
Interest cover -29.34x-17.27x

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Audit & accounting basis

Accounting basis
FRS 101
Reporting scope
Standalone (parent only)
Auditor
Deloitte LLP
Audit opinion
Unqualified (clean)
Going concern
Affirmed

“The directors consider that the going concern assumption upon which these financials have been prepared continues to be appropriate. Consideration has been given to the net liability position with review of forecasts and cash flow projections, covering the period of 15 months from the date of signing these financial statements. These demonstrate the Company has sufficient funding to meet its obligations as they fall due. Furthermore, the sale to H.I.G. Capital (note 23) provides enhanced financial stability for the entity... The directors have a reasonable expectation that the Company has adequate resources to continue in operational existence for the foreseeable future, being at least 12 months from the date of signing these financial statements. Thus, the directors continue to adopt the going concern basis in preparing the annual financial statements.”

Group structure

  1. KANTAR MEDIA AUDIENCES LIMITED · parent
    1. RSMB Limited 0.5% · Television Audience Measurement

Significant events

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

People

2 active · 1 resigned

Name Role Appointed Born Nationality
PORTER, Lucy Mary Director 2024-08-01 Jan 1973 British
RICHARDSON, Giles Harvey Roberts Director 2022-05-26 Feb 1974 British
Show 1 resigned officer
Name Role Appointed Resigned
LAZENBY, Marie Louise Director 2022-05-26 2024-06-30

Ownership

Persons with significant control

Name Kind Nature of control Notified Status
Kantar Group Holdings Ltd Corporate entity Shares 75–100% 2022-05-26 Ceased 2025-08-01
Kantar Media Uk Ltd Corporate entity Shares 75–100%, Voting 75–100%, Appoints directors 2022-05-26 Ceased 2022-05-26

Filing timeline

Last 20 of 23 total filings

Date Type Category Description
2026-03-28 PSC07 persons-with-significant-control Cessation of a person with significant control PDF
2026-03-07 AD01 address Change registered office address company with date old address new address PDF
2026-03-07 AD01 address Change registered office address company with date old address new address PDF
2025-11-13 MR01 mortgage Mortgage create with deed with charge number charge creation date PDF
2025-08-13 AA accounts Accounts with accounts type full
2025-07-30 MR04 mortgage Mortgage satisfy charge full PDF
2025-06-05 CS01 confirmation-statement Confirmation statement with updates PDF
2024-12-04 SH02 capital Capital alter shares subdivision
2024-12-02 AA accounts Accounts with accounts type full
2024-08-08 AP01 officers Appoint person director company with name date PDF
2024-07-03 TM01 officers Termination director company with name termination date PDF
2024-06-21 CS01 confirmation-statement Confirmation statement with no updates PDF
2023-10-02 AA01 accounts Change account reference date company current extended PDF
2023-08-23 AA accounts Accounts with accounts type dormant PDF
2023-08-01 AD01 address Change registered office address company with date old address new address PDF
2023-07-19 AA01 accounts Change account reference date company previous shortened PDF
2023-05-26 CS01 confirmation-statement Confirmation statement with updates PDF
2023-05-26 CS01 confirmation-statement Confirmation statement with no updates PDF
2023-05-16 PSC07 persons-with-significant-control Cessation of a person with significant control PDF
2023-05-16 PSC02 persons-with-significant-control Notification of a person with significant control PDF

Public-record activity

Raw counts from Companies House — last 12–24 months

Filings
7

last 12 months

Capital events
1

last 24 months

Officers appointed
0

last 12 months

Officers resigned
0

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

Official Companies House page