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Next accounts due

2026-09-30 (in 4mo)

Last filed for 2024-12-31

Confirmation statement due

2026-10-05 (in 5mo)

Last made up 2025-09-21

Watchouts

None on the register

Cash

£29K

+447.8% vs 2023

Net assets

£673K

-4.2% vs 2023

Employees

26

0% vs 2023

Profit before tax

-£29K

-111.5% vs 2023

Accounts

2-year trend · latest reflected 2024-12-31

Metric Trend 2023-12-312024-12-31
Turnover £22,519,596£13,567,265
Operating profit £406,669£1,179
Profit before tax £256,220-£29,380
Net profit £187,437-£29,620
Cash £5,242£28,714
Total assets less current liabilities £713,269£679,254
Net assets £702,658£673,038
Equity £702,658£673,038
Average employees 2626
Wages £1,716,866£1,494,124
Directors' remuneration £175,403£131,401

Values shown as filed in the company's annual accounts. indicates the figure wasn't present under that line item in that period. About these numbers

Year-on-year

FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31

Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers

Ratios

Computed from the line items above — sparklines read oldest → newest

Ratio Trend 2023-12-312024-12-31
Operating margin 1.8%0.0%
Net margin 0.8%-0.2%
Return on capital employed 57.0%0.2%
Current ratio 1.10x1.16x
Interest cover 2.70x0.04x

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Name history

Renamed 1 time since incorporation

  1. ALPHA MARKETING UK LIMITED 2010-12-03 → present
  2. ALPHA MARKETING N. IRELAND LIMITED 2010-09-21 → 2010-12-03

Audit & accounting basis

Accounting basis
FRS 102
Reporting scope
Standalone (parent only)
Auditor
HM Chartered Accountants
Audit opinion
Unqualified (clean)
Going concern
Affirmed

“The Directors have once more prepared detailed profitability and cash flow projections which forecast that the business can sustain such levels of profitability for the year ended 31 December 2025, with a key focus on securing a balanced business pipeline across all of our locations, whilst maintaining the overhead costs which have been significantly consolidated over recent years. Working capital facilities for all subsidiaries continue to be provided by Alpha Marketing PLC, and it is the opinion of the Directors that based upon the projections for 2025, and in conjunction with the extension of the Group's core banking facilities in February 2025, that these facilities will provide sufficient working capital to deem as appropriate the going concern basis for the preparation of the Financial Statements.”

Significant events

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

People

4 active · 7 resigned

Name Role Appointed Born Nationality
BLACK, Paul Andrew Director 2010-10-07 Oct 1964 British
DEERING, Richard Director 2019-02-14 Nov 1971 British
RODDY, David John Director 2013-01-28 Nov 1958 British
SPRAGG, Mark Richard Director 2025-04-26 Aug 1965 British
Show 7 resigned officers
Name Role Appointed Resigned
BLACK, Robin Thomas Director 2010-10-07 2012-08-17
HARPUR, Stephen Charles Director 2021-09-01 2023-07-31
JOHNSTON, Colm Paul Director 2010-09-21 2010-10-07
LYONS, Colin William Director 2010-12-01 2019-02-14
MCCARTNEY, Terence Hugh, Dr Director 2010-10-07 2023-08-23
MORGAN, Trevor Director 2010-10-11 2012-12-24
NORTON, Brian Director 2010-10-11 2021-07-09

Ownership

Persons with significant control

Name Kind Nature of control Notified Status
Alpha Marketing Plc Corporate entity Shares 75–100%, Voting 75–100% 2016-04-06 Active

Filing timeline

Last 20 of 61 total filings

Material constitutional events — rename, articles re-file, resolution

  • 2019-09-12 RESOLUTIONS Resolution
Date Type Category Description
2025-10-31 CS01 confirmation-statement Confirmation statement with no updates PDF
2025-09-30 AA accounts Accounts with accounts type full PDF
2025-08-11 AP01 officers Appoint person director company with name date PDF
2024-11-01 CS01 confirmation-statement Confirmation statement with no updates PDF
2024-07-05 AA accounts Accounts with accounts type medium
2023-11-24 CS01 confirmation-statement Confirmation statement with no updates PDF
2023-10-09 AA accounts Accounts with accounts type full
2023-10-03 TM01 officers Termination director company with name termination date PDF
2023-10-03 TM01 officers Termination director company with name termination date PDF
2022-10-24 CS01 confirmation-statement Confirmation statement with no updates PDF
2022-09-29 AA accounts Accounts with accounts type small
2021-11-23 CS01 confirmation-statement Confirmation statement with no updates PDF
2021-11-23 AP01 officers Appoint person director company with name date PDF
2021-11-23 TM01 officers Termination director company with name termination date PDF
2021-09-23 AA accounts Accounts with accounts type small
2020-10-05 CS01 confirmation-statement Confirmation statement with no updates PDF
2020-09-02 AA accounts Accounts with accounts type small
2019-10-04 CS01 confirmation-statement Confirmation statement with updates PDF
2019-09-13 SH08 capital Capital name of class of shares
2019-09-12 RESOLUTIONS resolution Resolution

Public-record activity

Raw counts from Companies House — last 12–24 months

Filings
3

last 12 months

Capital events
0

last 24 months

Officers appointed
0

last 12 months

Officers resigned
0

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

Official Companies House page